I have one rule on oil filters.
NO FRAM.
other than that I will use most anything.
Used to sell filters, and Fram is the cheapest made filter there is. The cheapest filter we sold was simply a fram painted yellow. The difference was one was $1.25 and the other was $3.50
Here is an odd thing:
Mobil = Purolator (makes Group7 used to make Quaker State, Mopar, may be doing Pennzoil now)
Mobil1=Champion Labs (makes AC Delco, STP, Bosch, Warner, Tech2000 and others .. I find more and more of the "cheap" lines are ChampLabs)
So a regular Mobil is a Purolator and a Mobil1 is a ChampLabs but it has a higher priced check valve set up and gasket.
In the USA there are only 4 companies making filters. Fram (spit), Wix (overpriced, but well built) Champion Labs (in race applications they are slightly more restrictive, but I use them often on my stuff, they are fine on the road), and Purolator. Motorcraft filters (I wish they had an application that fit my stuff!) are made by all 4 but to Ford's specs so a Fram built one is exactly like one made by Purolator (who makes most of them) and Champ Labs (who makes the next largest amount for Ford). I have seen Toyota filters made in the US as well, but I have no idea who makes them. Again I wish they fit my stuff. Toyota gets more paper in a filter for its size and it is very good stuff. Of all the above I rate them (best to worst) Toyota, Motorcraft, Purolator, Champ Labs, Wix, and lastest and leastest, by far the worstest evar!!1! ... Fram.
I left out the Pure One and Mobil1, though they are good, the added price means I end up going with a regular filter most of the time, unless they are on sale and not much more than the regular Puro.. Otherwise I rank them about equal with a standard Purolator.