TPadden
Tom Padden
Short synopsis: Record Sales
"2018 was another very successful year for BMW Motorrad. We achieved a sales record for the eighth time in succession... The 2018 sales figure shows that our motorcycle growth strategy is taking effect... Good performance in big European markets and the US were a major cornerstone for these successful sales figures."
"For the first time in BMW Motorrad’s history, more than 51,000 R 1200/1250 GS and GS Adventure travel enduros alone were sold. With a total of around 84,500 units, the traditionally strong R Series once again confirmed its leading position in the overall range. "
"18,773 units of the sports-oriented BMW S Series with the S 1000 RR Supersports Bike, the S 1000 R Power Roadster and the S 1000 XR Adventure Bike were sold worldwide. "
“ In its second year of sales, above all the K 1600 Bagger, which is tailored especially to the US market, is proof of the unbroken trend towards large-capacity touring bikes... With 8,306 units sold and a 25 percent increase in sales, our six-cylinder models are among the big winners of 2018 again. The USA especially is an important market for these models."
https://www.bmwmoa.org/news/434126/
Tom
"2018 was another very successful year for BMW Motorrad. We achieved a sales record for the eighth time in succession... The 2018 sales figure shows that our motorcycle growth strategy is taking effect... Good performance in big European markets and the US were a major cornerstone for these successful sales figures."
"For the first time in BMW Motorrad’s history, more than 51,000 R 1200/1250 GS and GS Adventure travel enduros alone were sold. With a total of around 84,500 units, the traditionally strong R Series once again confirmed its leading position in the overall range. "
"18,773 units of the sports-oriented BMW S Series with the S 1000 RR Supersports Bike, the S 1000 R Power Roadster and the S 1000 XR Adventure Bike were sold worldwide. "
“ In its second year of sales, above all the K 1600 Bagger, which is tailored especially to the US market, is proof of the unbroken trend towards large-capacity touring bikes... With 8,306 units sold and a 25 percent increase in sales, our six-cylinder models are among the big winners of 2018 again. The USA especially is an important market for these models."
https://www.bmwmoa.org/news/434126/
Tom